Released on: October 27, 2008, 8:11 pm

Press Release Author: RedCat

Industry: Food & Beverage

Press Release Summary: RedCat, a leader in electronic Point of Sale (POS) solutions
for a range of businesses within the hospitality industry, has just introduced new
functionality to its SmartLoyalty software module - the ability to operate an
electronic gift card system. Incorporating the latest technology, this innovative
solution is just one of the new features of the powerful SmartLoyalty module.

Press Release Body:
RedCat, a leader in electronic Point of Sale (POS) solutions for a range of
businesses within the hospitality industry, has just introduced new functionality to
its SmartLoyalty software module - the ability to operate an electronic gift card
system. Incorporating the latest technology, this innovative solution is just one of
the new features of the powerful SmartLoyalty module.

Spiro Vournazos, RedCat's National Sales Manager said, "By implementing the latest
gift card and loyalty card technology, your business can develop targeted marketing
campaigns, boost customer loyalty, and increase sales."

Designed with ease of use in mind, the gift cards are branded swipe cards that can
be used at any site, at any time. They can be sold with pre-defined amounts of
credit and can be used as many times as required and then if necessary, be topped up
with more credit.

As well as the latest gift card functionality, SmartLoyalty also provides businesses
with all they need to manage an effective loyalty program. The system provides
real-time data for powerful reporting and analysis. It allows businesses to build
and manage a valuable customer database that provides information relating to
customer demographics, buying patterns and trends and can be used to support
marketing and promotional activities.


For more information, please contact Spiro Vournazos on 0423 547 886 or RedCat on
1300 4 REDCAT.


Web Site: www.redcat.com.au

Contact Details: Spiro Vournazos

National Sales Manager
RedCat P/L
IT Hospitality Solutions
Level 11, 380 St Kilda Rd
Melbourne, Victoria
Australia 3000
1300 4 REDCAT
International + 61 3 9941 3150
Fax + 61 3 9696 1553
Email: spiro.vournazos@redcat.com.au
Web: www.redcat.com.au